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Dakota Brown is a seasoned professional with extensive experience in product management and design, currently serving as Principal Product Manager for Generative AI Activation at Target since September 2013. Dakota has held various leadership roles at Target, including Director of Product Management for Autonomous Catalog & Item Intelligence and Principal Product Manager for Target+, where responsibilities encompassed vision, strategy, and execution for innovative e-commerce platforms and AI applications. Prior experience includes roles at Luma.tv as Senior User Experience Architect, founder of Honeydew Home Improvement, and various design positions at companies like Best Buy and Popular Front. Dakota holds a Master’s degree in Digital Media from Georgia Institute of Technology, a Professional Certificate in Machine Learning in Business from MIT Sloan School of Management, and additional certifications in Python for Data Science from Cornell University.