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Samantha Gkonos

Director, Lifecycle Marketing at Tamr

Samantha Gkonos is an experienced marketing professional with a strong background in demand generation and lifecycle marketing. Currently serving as the Director of Lifecycle Marketing at Tamr since March 2022, Samantha leads integrated campaign strategies across various digital channels. Prior to this role, Samantha held significant positions including VP of Global Demand Generation at iProov, where a successful inbound demand generation strategy was developed, and Global Campaigns Manager at Collibra, focusing on demand generation and campaign execution. Additional experience includes roles at Brandwatch, Crimson Hexagon, and QlikTech, where an array of marketing and operational expertise was gained. Samantha holds a BA in Communications from Penn State University and a certificate in Accounting and Finance from Delaware County Community College.

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