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Elvira Baviera is a seasoned professional in the pharmaceutical industry, currently serving as a Customer Excellence Business Partner in Oncology at Takeda Oncology since September 2017, where responsibilities include market data analysis, physician targeting, and stakeholder engagement. Prior to this role, Elvira held positions at Takeda Italia focusing on customer experience and market data management, and at Mylan as a Business Intelligence Manager. Elvira's experience also includes significant roles at Abbott in customer analytics and product management, covering market analysis and marketing strategy development, as well as a foundational role at Nielsen that supported marketing strategy planning for FMCG and pharmaceutical companies. Elvira holds an Economics Degree in Business Administration from Università degli studi Roma TRE and completed a program at SDA Bocconi.