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Greg Sampson is currently serving as the Director and Head of Quantitative Research at T Garage since May 2021. Prior to this role, Greg held the position of Head of Melbourne Quantitative at GfK from January 2019 to May 2021, where Greg led the Melbourne team to deliver project excellence and new business growth. Greg has a strong background in market research, consumer insights, and customer growth strategies, showcasing their leadership capabilities and expertise in various industries such as FMCG, telecommunications, and retail. Greg's educational background includes a Mini MBA in Marketing and a BCom (Hons)/BA in Economics and German from The University of Auckland.