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Sacha Garel serves as the VP of Global Marketing Fine Fragrance at Symrise AG since September 2023. Prior to this role, Sacha held the position of Head of Strategy at Al Dente from 2021 to September 2023. Sacha also worked as the Head of Strategic Planning at HOPSCOTCH Groupe from 2018 to July 2023 and co-founded Ayelight, where Sacha acted as CMO from 2017 to 2018. Earlier experience includes serving as a Strategic Planner at Publicis Conseil from 2013 to 2017 and working as a Collection Editor for Grasset from 2011 to 2015, where Sacha co-founded "vingt-six" with authors like F. Bégaudeau. Sacha's career began with an editorial role as an Assistant at Editions Verticales in 2011. Sacha is an alumnus of ESCP Business School.