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Matt Hartnett is an experienced marketing professional with a strong background in the tourism and hospitality industries. Currently serving as a Trustee for Lake District Foundation since July 2019, Matt is dedicated to promoting sustainable development in the Lake District. In addition, Matt has held multiple roles at Sykes Holiday Cottages since April 2016, including Regional Marketing Manager for both East Anglia and The North, focusing on owner marketing and budget management for various brands. Previous experience includes positions at Cumbria Tourism, Fat Media Limited, South Lakeland Parks, Lake District Hotels Ltd, and Langdale Hotel, showcasing expertise in digital marketing, brand development, and online marketing strategies. Matt also holds a MOOC in Digital Marketing from the University of Southampton.