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Jeffre Behm II is a seasoned professional with extensive experience in customer experience, writing, and operations management. Since May 2021, Jeffre has held multiple roles at Sweet Fish, including Principal Experience Architect, Customer Experience Manager, Lead Writer, and Content Writer. Prior experience includes serving as Group Rooms Coordinator and Bellman at Devil's Thumb Ranch Resort & Spa, where responsibilities included managing room blocks and guest services. Jeffre has also held positions such as Operations Coordinator at Simplefit Yoga, Downs Hall Theatre Worker, and College World Photographer/Writer at Adrian College, alongside earlier roles in catering and animal care. Jeffre earned a Bachelor of Arts in English Writing & Philosophy, with a minor in Theater from Adrian College and studied abroad at the University of Oxford, focusing on Shakespeare and Moral Philosophy.