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Charlie-Louise Dicks is an experienced retail professional currently serving as an Area Trainer at Sweaty Betty since January 2023, where responsibilities include training new managers and supporting store openings. Prior experience includes roles as a Multi-Site Manager, Flagship Store Manager at Next, and Store Manager at Victoria's Secret. Over a span of several years at Boots UK, Charlie-Louise held positions from General Manager to Store Manager, managing a diverse range of health and beauty stores. Additional experience includes Personal Banking Manager at Lloyds Banking Group and Business Manager at Vodafone, focusing on team coaching and business sales. Educational qualifications include an MBA in Business/Managerial Economics and a degree in Marketing Communications and Economics from the University of the West of England, alongside various NVQs in sales and pharmacy assistance.