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Greta Fiore is a digital and media specialist currently employed at the Swatch Group since May 2024. Prior to this role, Greta worked as a social media specialist at Etro from August 2023 to May 2024 and held the position of global social media and influencer marketing specialist at Benetton Group from November 2021 to August 2023. Greta has experience as a social media and digital PR specialist at Max Mara Fashion Group for a nine-month maternity leave replacement, a web editor for Io Donna at RCS MediaGroup, and a social media specialist at Fimelato on a one-year fixed-term contract. Additional roles include contributing writer for L'OFFICIEL ITALIA and junior account at Domingo Communication. Greta's educational background includes advanced degrees in social media management and fashion & luxury brand management from RCS Academy, a bachelor's degree in communication of arts, fashion, and design from IULM University, and foundational studies at the Istituto Europeo di Design and Liceo Linguistico "Alle Stimate."