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The Marketing and Sales Team at Sur La Table focuses on driving brand awareness and revenue growth through strategic merchandising and innovative marketing initiatives. They collaborate to enhance the customer experience across retail and e-commerce platforms, leveraging data analysis and targeted campaigns to optimize sales performance and engagement. By integrating insights from both online and in-store sales, the team aims to foster a strong community of cooking enthusiasts while promoting Sur La Table's diverse range of high-quality kitchen products and cooking classes.