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Gerry Singson

Sr. Director, Marketing Strategy - Technology Practice at StudioNorth

Gerry Singson is a highly experienced marketing professional with a diverse background in various companies. Gerry currently works as a Senior Marketing Strategist at StudioNorth, where they provide guidance on campaign design, development, and execution for B2B marketing clients. Prior to this, Gerry worked as a Marketing Consultant at GSG B2B, where they supported client growth strategies through digital media, demand generation, and sales enablement. Gerry also has experience at Staples, where they served as the Senior Director of Segment Marketing SMB, leading a B2B marketing team and improving digital acquisition rates. Gerry has also held roles at CDW, including Senior Manager of Small Business Marketing, Senior Manager of Solution Insights, and Senior Manager of Data Center Solutions Marketing. Gerry launched the SMB marketing organization, provided market and customer insights, and developed vertical strategies. Additionally, Gerry worked at Myron Corporation as the Director of Global Prospecting, leading global customer acquisition strategies. Gerry also has extensive experience at CDW Corporation, where they developed go-to-market strategies and built vertical strategies focused on Legal and Finance, generating substantial sales. Gerry's early career included roles at CDW as a Senior Manager of Segment Marketing and at Revenio as part of the marketing strategy team. Overall, Gerry Singson has a proven track record of driving marketing success through strategic planning, customer insights, and campaign optimization.

Gerry Singson holds a Bachelor of Arts degree in East Central European Studies from the University of Colorado Boulder. Additionally, they have completed MBA coursework with a certificate in Strategic Planning from Lake Forest Graduate School of Management. In terms of additional certifications, Gerry has obtained the Miller Heiman Strategic Selling with Perspective certification from Staples in January 2020, and the Lean Six Sigma Green Belt Certification from CDW in September 2014.

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