Phyllis Maitha is a purpose-driven marketing and communications leader with over 15 years of experience in brand growth, customer engagement, and business transformation across Africa. They have held roles in various sectors, including financial services, manufacturing, FMCG, and development, demonstrating a commitment to building insight-led brands that foster both commercial success and societal impact. Currently, Phyllis serves as the Marketing, Sales & Research Manager at Stima Sacco Society Ltd, focusing on aligning marketing initiatives with strategic goals. Phyllis has previously led consumer brand management at KCB Bank Group and has experience as a project lead for KCB Lions’ Den, highlighting their expertise in innovative storytelling and strategic partnerships. Phyllis holds multiple degrees from the University of Leicester and is currently enrolled in senior leadership programs at Strathmore Business School.