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Serena Cosmo is a seasoned digital marketing professional with extensive experience in eCommerce and social media management. Currently serving as the Digital Marketing Program Manager at STIGA since December 2015, Serena Cosmo oversees eCommerce implementations across multiple brands, ensuring alignment with business strategies and delivering a seamless online shopping experience. Previously, Serena Cosmo held roles as Group Senior eCommerce Specialist and Group Digital Marketing Specialist at STIGA, as well as Co-Founder of White Stone, an Italian fashion brand. Earlier experience includes a Digital Marketing Assistant position at Sogni di Cristallo Srl and an internship as a Data Analyst at Italian Beauty Srl. Serena Cosmo holds a degree in Business Management from Università Ca'​ Foscari Venezia and has completed further specialization in User Interface Design and Social Media Marketing.