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Sandra Plasschaert has extensive experience in the fields of press and communication, serving as a freelance press officer for Stichting tegen Kanker since April 2019. As the owner of Cats Communication, a creative press and communication agency since November 2010, Sandra has developed strong skills in corporate communication. Previous roles include being a board member at Zorghuis Gent from March 2013 to August 2017, and holding press and communication positions at Artexis and Flanders Expo between 1995 and 2011. Sandra began their career as an assistant for EMI Music's marketing team and worked as a recruitment consultant at Bright Plus. Academically, Sandra holds a Master’s degree in Translation (English-French-Dutch) and a postgraduate degree in Business and Marketing Communication from HOGENT.