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Tracey Paull is a seasoned media executive with extensive experience in media activation and digital investment. Currently serving as Executive Vice President at Starcom since January 2017, Tracey oversees media activation and data technology while coordinating marketplace partnerships. Previously, Tracey held the position of Senior Vice President and Media Director at Starcom USA, managing the Kraft Activation team and various media channels. Prior roles include Vice President of Digital Investment for General Motors at Spark Communications and media director roles at MediaVest and Neo@Ogilvy. Tracey holds a degree in Political Science and Law from the University of Colorado Boulder.