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Jeanette Ho is an experienced Planning Manager at Starcom since January 2021, where responsibilities include orchestrating integrated, multi-touch campaigns that meet client marketing KPIs and leading a team in media planning and execution for key accounts such as BMW, Visa, and The Body Shop. Prior roles at Starcom include Associate Manager and Media Planner, focusing on strategic media strategies and campaign execution. Previous experience includes positions at IH Digital, where campaign strategies were developed and executed, and at the Singapore Indian Development Association and Arcade, involved in strategic planning and copywriting, respectively. Jeanette holds a Bachelor of Social Sciences (Hons) in Communications and New Media from the National University of Singapore.