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Elle Cordes Radke serves as the Senior Vice President and Director at Starcom since August 2008, currently leading investment for DIRECTV. Prior experience includes leading investments for notable brands such as McDonald's and Kraft Heinz. Previous roles at Alcon and Mars Petcare involved strategic direction and agency partnerships, particularly with Facebook. While at Kraft, Elle managed paid search and social strategies for over 40 brands across multiple business units. Key contributions include being a critical member of the agency-wide Social Center of Excellence and the Publicis Media Next Generation Board, aimed at driving transformation in the media landscape. Elle's educational background includes a Bachelor of Arts in Communications and Spanish from DePauw University and a certificate in Integrated Marketing from the University of Chicago.