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Biju Menon currently serves as the Executive Director and Chief Business Officer at Star Health and Allied Insurance Co. Ltd since February 2021, having previously held roles such as Joint Executive Director for Bancassurance, Alternate, and Travel, and Executive Vice President & Business Head. Before this position, Biju Menon worked at Tata AIG General Insurance Company Ltd from August 2014 to February 2021 as Head of Bancassurance for Consumer Lines and was the National Sales Manager at SBI General Insurance from 2009 to 2013, managing the Motor/Auto business across Bancassurance and Agency/Broker verticals. Earlier experience includes roles as Regional Sales Manager at HDFC Ergo General Insurance from July 2003 to December 2009 and as Business Development Manager at Royal Sundaram Alliance Insurance Company Limited from April 2001 to July 2003.