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Michelle Longworth possesses over a decade of experience in business analysis and market research, currently serving as Manager of Business Analysis & Market Research at The St. Lawrence Seaway Management Corporation since January 2012. Prior to this role, Michelle held the position of Senior Market Research Specialist at the same organization. Michelle's career also includes significant experience as a Strategic Marketing Manager at GE Capital from March 2006 to December 2011 and as a Senior Consultant at Altitude from 2002 to 2006. Michelle holds a Master's degree in Marketing from Université de Sherbrooke, earned from 1996 to 2002.