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Elena Heiska currently serves as the Managing Director for Finland and the Baltics at SSP Finland since May 2022, while also being a member of the Tourism Committee at the Finnish Hospitality Association since April 2020. Previous roles include Commercial Director positions at Nordic Hotels & Resorts and Kämp Collection Hotels, alongside a tenure as Director of Revenue Management at Kämp Collection Hotels. Elena has contributed to Helsinki City Marketing as a Board Member and held various roles in sales and revenue management at Palace Kämp Group, Hilton Worldwide, and InterContinental Hotels Group (IHG®). Education includes a Bachelor of Applied Science in Hospitality Administration/Management from Haaga-Helia University Of Applied Sciences.