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Rohitkumar Nair is an accomplished marketing professional with extensive experience in demand generation and integrated marketing strategies. Currently serving as Vice President of Demand Generation at Sprinklr since July 2022, Rohitkumar oversees global ABM campaigns, field marketing, and content marketing. Prior roles include Sr. Director Integrated Marketing and Director of Segment Marketing at Freshworks, where responsibilities included global campaign strategy for Freshservice. Rohitkumar's tenure at Zycus spanned over eight years, culminating in positions such as Associate Marketing Director and Sr. Manager, where significant growth in global P2P opportunities and revenue was achieved. Early career experience includes an Assistant Product Manager role at Accurex Biomedical Pvt. Ltd. Rohitkumar holds an MBA in Marketing from IBS Hyderabad and a degree from the University of Mumbai.