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Toby Robertson began their work experience in 2004 as the VP of Sales at Spevco, a company specializing in mobile exhibits. Toby worked there until 2012 when they established their own company, Specialized Mobile Exhibits (SME), serving as the Owner and CEO. SME provides design consulting, fabrication, and logistical support for the experiential marketing industry. In 2011, Toby also became the Owner of TWR Holding, LLC.

Toby Robertson attended the University of North Carolina at Charlotte from 1993 to 1998. No specific degree or field of study is mentioned.