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Sara Lilkas has a diverse work experience spanning multiple industries. Sara began their career as a Customer Service Associate at Lowe's Home Improvement in 2014, where they provided excellent customer service and managed cash transactions. In 2015, they joined Price Chopper Supermarkets - Market 32 as a Customer Service Representative and later as a Digital and Social Media Marketing Intern. In these roles, they handled customer inquiries and managed social media platforms, creating posts and organizing ads.

Sara then transitioned to SparkShoppe LTD., starting as a Marketing Coordinator in 2016. In this position, they assisted in organizing and implementing shopper marketing and digital programs, created and executed social media and content calendars, and provided marketing direction based on client goals. Sara was promoted to Digital Marketing Manager in 2017, where they led a team in developing and implementing digital marketing plans, including social media ads, PPC/SEM campaigns, and landing page creation. Most recently, they have been serving as the Director of Marketing at SparkShoppe LTD., overseeing marketing strategies and initiatives. In September 2022, they were promoted to the role of Director of Client Services, responsible for managing client relationships and ensuring client satisfaction. Throughout their career, Sara has demonstrated strong leadership, excellent communication skills, and a proven track record in digital marketing and client services.

Sara Lilkas' education history includes a Bachelor's degree in Communication and Rhetoric from the University at Albany, SUNY, obtained in 2014. Before that, they attended The College of Saint Rose from 2012 to 2013, studying Communications. Prior to that, they attended Hudson Valley Community College from 2010 to 2012 and earned an Associate of Arts and Sciences (A.A.S.) degree in Business Administration and Management, General.

Additionally, Sara Lilkas has obtained several certifications, including a Social Marketing Certification from Hootsuite in February 2017 and a Meta Certified Media Buying Professional certification from Meta in January 2022. Sara has also earned certifications in Facebook Certified Media Buying Professional and Google Ads Display Certification from Facebook, Google, and Facebook Blueprint respectively, among others, between the years 2017 to 2022.