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Will Nipper has extensive experience in analytical and consulting roles, currently serving as a Sr. Settlements Analyst at Southwest Power Pool since November 2019. Prior to this, Will held various senior consulting positions from January 2014 to November 2019, focusing on mobile geo-based marketing and data management. Will's earlier career at Acxiom lasted from January 1995 to January 2014, where contributions included providing strategic marketing and industry expertise, as well as developing economic models and methodologies. From June 1985 to January 1995, Will led a 21-member analytics team at Entergy, and earlier roles included positions at Acxiom and Arkansas Blue Cross Blue Shield, focusing on software development and reporting. Will holds a BS in Mathematics and Computer Science from the University of Central Arkansas.