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Sonya Ridley is currently serving as General Manager - Marketing at South Sea Cruises Pte Ltd. Prior to this role, Sonya worked as the Head of Shopper Marketing at DDB Group Aotearoa NZ and held various managerial positions at Farrimond, including General Manager and Group Account Director. Sonya also has a background in event management and nursing, having obtained a Diploma of Event Management from Auckland University of Technology and a Bachelor of Health Science in Registered Nursing/Registered Nurse.