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Vatsank Bakshi is a seasoned marketing professional with extensive experience across various media and entertainment sectors. Currently serving as the Senior Marketing Manager for Sony Pictures Networks India since September 2022, Vatsank previously held significant roles including Marketing Director and Sr. Manager Marketing at Viacom18 Media Private Limited, and Senior Manager Marketing at Radio City India, where strategic alliances and brand engagement were key focus areas. Earlier roles include Brand Manager at The Express Group and Deputy Manager-Marketing at Haymarket Publishing India Pvt. Ltd. Vatsank began the career with insights into consumer behavior through research roles at Excel Home Videos and Allied Blenders & Distillers. Educational qualifications include a PGPMM in Marketing & Advertising from the International School of Business & Media and a B.Sc. in Computer Science from Hislop College, Nagpur.