ÂÜÀòÂÒÂ×

Sorab Sabharwal is an accomplished media professional with extensive experience in content development and acquisition within the Indian television industry. Currently serving as Associate Vice President and Group Head at SONY SAB since April 2017, Sorab focuses on sourcing and adapting content for Indian fictional TV series, alongside engaging with creators to shortlist projects. Prior experience includes roles as Deputy Editor at Star TV, where a successful project 'May I Come in Madam' was pitched and led, and as Executive Producer at Sony Entertainment Television, contributing to the launch of hit shows like Chidiyaghar. Sorab's earlier positions include Executive Producer at Balaji Telefilms, Feature Director at Contiloe Films, and Associate Producer at Synergy Communications. Sorab holds a Master of Science in Electronic Media/Television Production from Devi Ahilya Vishwavidyalaya and a certificate in Announcing, Broadcasting, Comparing, and Dubbing from XIC.