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Ben King

Svp, Direct-to-consumer, Sony Interactive Entertainment / Playstation at Sony Interactive Entertainment

Ben King has a diverse work experience. Ben is currently serving as the SVP, Direct-to-Consumer at Sony Interactive Entertainment/PlayStation since December 2022. Prior to this, they were on sabbatical and engaged in various roles as a D2C, OTT, Subscription, and Growth Marketing Expert. Before that, from 2019 to 2022, they worked at DAZN Group as the Chief Subscription Officer and the SVP Global Distribution and Business Development. Earlier in their career, they held various positions at Apple, starting as the Marketing Manager for iTunes in the UK in 2006 and eventually becoming the Commercial Director, International - Services from 2015 to 2019. Ben also worked at Wireless Information Network (WIN) as the Head of Marketing and Business Development Manager from 2002 to 2006.

Ben King attended The Perse School in Cambridge from 1987 to 1997, although no specific degree or field of study is mentioned. From 1997 to 2001, they pursued an MA Hons in Oriental Studies - Chinese at St. Annes's College, University of Oxford. Additionally, Ben obtained a Professional Diploma in Marketing from CIM | The Chartered Institute of Marketing, although the exact dates are not provided.

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