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Tracie Lucas is a seasoned professional in commercial management and business development, with extensive experience in the technology and retail sectors. Currently serving as Commercial Manager Retail at Sonos, Inc. since June 2017, Tracie has held various roles including National Account Manager and Regional Sales Manager. Prior to this, Tracie was the Business Development Manager for the UK and Nordics at Kensington, focusing on strategic account management and market opportunity analysis. Additionally, Tracie has worked as B2B Channel Manager for UK and Eire at Targus, Sales Director for UK & Eire at Native Union, and Account Director Channel at Samsung Electronics. Tracie's career began at Cognotec as an Account Manager, complemented by roles at Kyocera Mita UK Limited and Ingram Micro. Educational background includes attendance at Heart Of England from 1985 to 1989.