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YF Li is a seasoned business development and operations professional with extensive experience in the technology sector, particularly in North Asia. Currently serving as the Business Development and Sales Director at Sonim Technologies, Inc., YF Li has successfully established and managed distribution channels, evaluated collaboration opportunities, and supported local entity setups. Previous roles include VP of Operations & GM of Asia, overseeing operations and team development for several companies, and General Manager positions at KAZAM and NF Technology, focusing on product management and strategic alliances. YF Li holds an MBA in Business Administration from the University of East Asia and multiple qualifications in Electronics Engineering.