��������

Kate McCracken is a Digital Product Manager at Solent University since April 2015, where responsibilities include shaping and optimizing the digital marketing ecosystem through leadership of a cross-functional product team focused on website improvements, CRM marketing, and user experience. Previous roles at Solent University include Scrum Master and Digital Business Analyst, where Kate led Scrum processes and supported the development team in delivering product enhancements. Prior experience includes positions at B&Q, Old Mutual Wealth, and various student unions, with a solid background in digital marketing, merchandising, and event management. Kate holds a BA (Hons) in Events Management from Staffordshire University.