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Horacio Melo is a seasoned executive with extensive experience in leadership and marketing roles across various industries. Currently serving as CEO and Co-Founder of Solarity SpA since April 2014, Horacio previously held the position of Deal Manager at InverSur Capital for a brief period in 2014. Between June 2011 and April 2014, Horacio was the Executive Director of Start-Up Chile, where significant contributions to the entrepreneurial ecosystem were made. Earlier in their career, Horacio worked as the International Marketing Manager at LAN Airlines and as an Assistant Brand Manager at Procter & Gamble from 2006 to 2010, building a strong foundation in brand management and marketing strategies.