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Juuso Sariola is an experienced advisor and business manager currently serving as Advisor for Platform Transformations and Business Value Manager at Sofigate since January 2021. Previously, Juuso held roles at Unrealer, first as Head of Business Unit, overseeing a significant customer portfolio supported by a network of over 15 photographers and artists across Europe, and as Business Development Manager, contributing to various aspects of startup operations. Prior experience includes positions at Sonera as a Sales Agent and at Atria Plc as a Sales Negotiator, where Juuso managed B-to-B sales and campaign planning for major retail chains. Juuso's educational background features a Master’s Degree in Leadership and Management from the University of Jyväskylä and a Master’s Degree in Human Resources Management from Universidade do Porto, among other qualifications.