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Haldun Kayali is a seasoned professional in media trading and commercial development, currently serving as the Global Head of Trading at Snap Inc. since September 2018. Previously, Haldun held the same role at Facebook from May 2014 to September 2018, overseeing global trading responsibilities. Earlier experience includes positions at Kinetic Worldwide, where Haldun was the Director of Commercial Development and the Commercial Director for EMEA, managing growth and new opportunities across the region. Haldun’s career began at Mindshare Worldwide, leading global media trading efforts, and included roles as Managing Partner and Business Director at "The Network," along with positions at Ogilvy & Mather and as a TV Planner & Buyer. Haldun holds a BSc in Business Administration from the University of Bath.