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Celia Cheang is a Bachelor of Business Administration student at Singapore Management University, expected to graduate in August 2024. Currently serving as a Digital Marketing Consultant at UOB-SMU Asian Enterprise Institute since January 2024, Celia co-founded Class Link Tuition Agency in April 2023. Previous experience includes a Marketing Communications Internship at Vertex Ventures SE Asia & India, and a Market Research Consultant role at UOB-SMU Asian Enterprise Institute, focusing on the SME Consulting Project. Additionally, Celia interned in Marketing & Digital Engagement at SGX Group, where the work was shortlisted for the SGX Orb Awards 2023, contributing to a well-rounded background in digital marketing and business management.