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Jennifer Dallos is a seasoned marketing professional with over two decades of experience in the industry. Currently serving as a Senior Marketing Specialist II at SME since May 1999, Jennifer focuses on developing and executing strategic marketing plans to enhance attendance and drive exhibit sales for a major annual manufacturing trade show. Prior roles include Senior Marketing Specialist and Conference Manager at R L Polk from 1998 to 1999, as well as Marketing Specialist and Marketing Assistant positions at Merrill Lynch between 1995 and 1998. Jennifer holds an M.B.A. in Management and Marketing and a B.B.A. in Marketing, both from the University of Michigan-Dearborn, with degrees completed in 2003 and 1998, respectively.