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The Business Line Management team at Smartwares Group is responsible for overseeing and optimizing product lines, ensuring they align with market trends and meet consumer needs. The team manages product life cycles, collaborates with R&D for innovative development, and works closely with suppliers and customers to maintain quality and value in the smart safety, lighting, and home appliances sectors. They play a crucial role in executing the company's strategy to offer affordable and well-designed solutions while maintaining competitive pricing.