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Lucia Travis has a strong background in marketing and digital marketing. Lucia currently works as the Director of Digital Marketing at SmartBear since February 2022. Prior to that, they worked as a Senior SEO Manager at SmartBear from November 2019 to January 2022. Before joining SmartBear, Lucia worked at Liberty Mutual Insurance as a Senior Business Analyst in Direct & Digital Marketing from July 2017 to November 2019. Lucia also had the role of Web User Experience Specialist at Liberty Mutual Insurance from March 2015 to July 2017. Lucia's earlier experience includes working as an Account Specialist at iProspect from October 2013 to March 2015, as a Media Planner at Monster from March 2012 to October 2013, as a Publicist at Expose Yourself Public Relations from September 2010 to March 2012, and as a Marketing Coordinator at The Holden Landmark from February 2010 to August 2010. Lucia started their professional career as an Intern at marketingworx in 2009.

Lucia Travis attended Arizona State University from 2005 to 2009, earning a Bachelor of Interdisciplinary Studies degree with a focus on English and Communication. Prior to that, they attended Westborough High School from 1998 to 2002. Lucia also obtained additional certifications, including a BrightEdge Certified Professional certification from BrightEdge and a Conductor Searchlight Certification from Conductor, Inc., though the specific dates of obtaining these certifications are not provided.