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Ludovic Bouisset is currently the Head of brand and digital marketing at Å koda FRANCE. Previously, Ludovic has held positions as the Head of brand and advertising at Allianz France and as Digital Advertising and Brand Content Manager, Communication and Digital Sponsoring Manager, and International advertising manager at BNP Paribas. Ludovic holds a Master of Business Administration (M.B.A.) degree specialized in Advertising, Marketing, and Media from Paris School of Business.