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Ricardo Justus is a seasoned media executive with extensive experience in content creation and innovation. Currently serving as CEO of Arvore Immersive Experiences since March 2017 and a faculty member at Singularity University since January 2020, Ricardo has previously held key roles including Director of Innovation at Record TV, where an original variety talk show, "Roberto Justus +," was developed and produced. Additionally, during their tenure at SBT, Ricardo directed the popular game show "1 vs 100," leading its adaptation for the Brazilian market. As a partner at New_Content, Ricardo managed the video content department, and previous positions include Post Production Supervisor at Rede Record and Junior Copywriter at Grupo Newcomm. Ricardo earned a Bachelor's Degree in Communication and Media Studies, with a focus on Film, from FAAP in 2007.