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Melina Weckman is a Marketing Specialist with extensive experience in digital marketing and brand management, currently working at SimAnalytics since May 2023, where the focus is on enhancing manufacturing processes through data-driven solutions. Prior to this role, Melina contributed as a Marketing Specialist at QPR Software Plc from August 2021 to May 2023, where responsibilities included campaign management, digital advertising, and website management. Earlier experience includes a Marketing Assistant position at Hanken School of Economics, where social media content and various marketing activities were managed. Melina holds a Master's degree and a Bachelor's degree in Management and Organisation from Hanken School of Economics, as well as an International Baccalaureate from Mattlidens Gymnasium.