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Supreet Kaur currently serves as a Research Assistant-Marketing Strategist at McGill University, collaborating with the McGill Sports Shop to enhance marketing strategies and brand engagement. Kaur also holds the position of Vice President at the Desautels Marketing Club, organizing events to support marketing students. Previous experience includes internships in Market Loyalty Insights & Analytics at Loblaw Companies Limited and Digital Strategy with Sephora, focusing on emerging trends and customer insights. Kaur has worked as a Marketing Consultant at Thinkr Consulting, aiding healthcare technology startups with market strategies. Early career roles include serving as an E-Commerce Solution Advisor at StoreHippo and a Management Trainee in Human Resources at Concentrix. Kaur has advanced academic credentials with a Master's degree in Management in Retailing from McGill University and a Bachelor's degree in Management Studies from Delhi University.