Wolfgang Vollmann

Lifecycle And Marketing Automation at Shopify

Wolfgang Vollmann has extensive experience in marketing and leadership, currently serving in Lifecycle and Marketing Automation at Shopify since May 2023. Prior roles include Vice President Marketing at Ethos Life from October 2020 to July 2022, and Vice President Performance Marketing & Analytics at Backcountry.com from May 2018 to October 2020. Wolfgang also held the position of Vice President Growth Marketing at thredUP, and served as Director of E-Commerce and Online Marketing and Sr. Marketing Manager at Art.com. Earlier in their career, Wolfgang managed E-Marketing for Lands' End and Lands' End Europe, overseeing multiple marketing strategies and budgets. Wolfgang began with an International Management Trainee program at Lands' End USA and has prior internships at Mercedes-Benz AG and Íslensk Verðbréf hf. Wolfgang holds a Diploma (equivalent to an MBA) in Financial Controlling and Business Management from Coburg University.

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