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Adam Rubin is responsible for legal and regulatory affairs at Shift Digital, advising the company on all legal matters and building relationships with internal and external stakeholders. As the company continues to innovate, he provides product counseling to ensure that services are compliant with all applicable laws. In this role, he also serves the company by staying up to date on legislation and legal trends and negotiating contracts with clients and partners.

Before joining Shift Digital, Adam was general counsel for an interactive promotions agency and served as an assistant attorney general for the state of Michigan. His previous roles required extensive knowledge of consumer protection, data security, and privacy regulations. His regulatory enforcement background and hands-on experience with rapidly growing technology companies has helped shape his approach, making him an effective advocate for Shift Digital.