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Joe Laratro serves as Co-President of the South Florida Interactive Marketing Association since March 2021 and Chair of the Board of Directors at St. Thomas Aquinas High School since August 2023. As President of Tandem Interactive, a boutique online marketing company established in April 2006, Joe provides direct expertise in online marketing campaigns. Joe also contributes to the Pubcon Advisory Board and serves as a moderator since 2002. In academia, Joe has been a Professor at the University of San Francisco since 2008. Joe previously held positions such as President of SFIMA (2008-2009), Search Engine Marketing Trainer at Hostway (2006-2008), and Chief Executive Officer of Computers Made Easy Consulting (1997-2006), which serviced notable South Florida companies. Joe earned a BBA in Finance from the University of Miami between 1993 and 1996, and served as Chief Technology Officer at MoreVisibility.com from 2000 to 2006, overseeing technology and SEO services.