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Simon Boydell is an experienced marketing professional with a robust background spanning over two decades. Currently serving as Chief Marketing and Product Officer at Serve First CX since April 2024, Simon also holds the role of Marketing and Client Strategist at Bluecube Creative Ltd and founded MindBurst Marketing in 2014. Previous positions include Marketing and Client Strategy Director at didici, Head of Marketing & Strategy at Shared Insight, Inc., Global Marketing Manager at Market Force Information, and Marketing Manager at Retail Eyes. Simon’s expertise encompasses developing marketing strategies, client engagement, branding, and launching products across various sectors, including SaaS, retail, and hospitality. Simon holds a BA Hons in Marketing from De Montfort University.