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Ashruti Adhikari is a seasoned marketing professional with extensive experience in various roles within the marketing and research sectors. Currently serving as a Marketing Specialist at Serko Ltd. since September 2021 and previously as a Marketing Assistant, Ashruti has developed skills in creating impactful marketing strategies. Prior experience includes positions at the Pacific Asia Travel Association as a Research and Content Writer and at Agoda, where Ashruti held titles such as Senior Associate and Associate in Global Affairs & CSR, contributing to a new initiative, Agoda Outside. Additional roles include People Team Administrator at the Student Union of Asian Institute of Technology and Chairperson of the Culture and Gender Committee. Early career experience includes being a Research Associate at beed management and Event Manager for the HR Meet 2013 at Growth Sellers Pvt. Ltd. Ashruti holds a Master's in Business Administration from the Asian Institute of Technology and a Bachelor's in Business Administration with a focus on Banking and Insurance from Ace Institute of Management.