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Heba Hitti is a seasoned marketing and communications professional with extensive experience in various roles across multiple organizations. Currently serving as the Marketing & Community Director at Serena since January 2020, Heba focuses on enhancing the company's presence through a comprehensive communications strategy, event planning, and community management. Prior to this position, Heba was the Communication & Marketing Director at Zenchef from March 2014 to January 2020, where responsibilities included lead generation, content strategy, and the management of marketing campaigns. Additional experience includes roles as Communications Manager at the Ambassade du Qatar en France and as a jurist at Lysias. Heba's educational background encompasses a Master's degree in Political Communications from Goldsmiths, University of London, and multiple law degrees from Paris-Pantheon-Assas University.