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Juan Fco. Norambuena has a wealth of work experience, beginning in 2010 with a role as Customer Sales at Kimberly-Clark. In 2012, they moved to Cementos Bío Bío SA, where they were a Brand Manager. In 2013, they became Sales Manager LATAM at Alaska Structures, and in 2015 they moved to Agru GmbH in the same role. In 2017, they were an Associate Professor at Universidad Tecnológica Metropolitana, and since 2018 they have been Co-Founder LatAm & Chief Sales Officer at Sensegrass Inc, an awarded Agtech and FoodTech company.

Juan Fco. Norambuena received their Master of Business Administration - MBA from Universidad Rey Juan Carlos in 2019, specializing in Business Administration and Management, General. Juan Fco. also received their Ingeniero Civil Industrial from Universidad Adolfo Ibáñez between 2004 and 2011.