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Rupert S. is an experienced professional in customer relationship management and retail strategy, currently serving as the Interim Head of CRM at Selfridges since November 2022. Prior to this role, Rupert S. was the Client Strategy Director at The Tapestry Agency from May 2022 to October 2022 and held the position of Head of Ecommerce at BY TERRY from October 2020 to May 2022. Rupert S. also contributed significantly to NET-A-PORTER as the Head of Customer Retention and to SpaceNK as the Head of CRM & Loyalty. Rupert S. has a strong background in analytics and retail management from previous positions at Burberry, New Look, and Arup, focusing on space management, profitability, and overall business strategy.